Behind The Brand

Intimacy 2020

Intimacy 2020

In September 2020, in the midst of one of the Corona virus waves, my studio continued to work in a very limited format. Most people were at home, i...

Last day in Casablanca 2020

The tension between east and west, between far and near and between female and male are at the center of inspiration for my spring-summer 2020 coll...

Tower of Babel 2019

In June 2018, a fashion event was held on behalf of the Ministry of Culture and Sports, celebrating 70 years of Israeli fashion. The producer of th...

Heat wave in Tokyo 2019

In the summer of 2018, almost 10,000 kilometers away from home, I found myself with my family in the middle of a heat wave in Tokyo. When the hot t...

Denim Lab 2018

This collection is made entirely of denim fabric. The inspiration for the collection was created following my trip to Japan in the summer of 2018, ...

Origami Warriors 2014

After 20 years of creating fashion in the local and international arena, I allowed myself to stop for a moment and retrace my footprints. I reviewe...

Italian Renaissance 2013

In the winter of 2013, following a trip to traditional fabric factories in Italy, a spectacular collection characterized by rich, wintery textiles ...